Dentists · Baton Rouge
3× monthly organic new patients
typical outcome
Problem
A Baton Rouge practice ranked on page 2 for most of the terms that actually brought in new patients. Paid ads were compensating for the lack of organic visibility, and spend was climbing every quarter.
What we did
Built out procedure-level service pages, fixed the Google Business Profile categories and photos, cleaned up citations across the top directories, and implemented a systematic review-request workflow.
Outcome
Organic new-patient inquiries roughly tripled over 5 months. The practice cut ad spend and still saw total new-patient volume increase.
Why it worked
Dental search is local and high-intent. Rank where buying intent already lives, and paid ads become a lever — not a life-support system.