Law Firms · Baton Rouge
2.3× signed cases per month
typical outcome
Problem
A small PI firm was generating solid lead volume but losing cases to larger firms with faster intake. Prospects who called after 5 p.m. or on weekends typically signed with a competitor before the firm opened Monday morning.
What we did
Built an AI intake agent that qualified new cases in under 90 seconds, scheduled an attorney call within 2 hours, and sent a personalized follow-up packet to qualified prospects. Unqualified calls were politely declined with a referral to legal aid.
Outcome
Signed cases per month more than doubled within 60 days. Attorney intake time dropped by 70% because every case reaching an attorney was already pre-qualified.
Why it worked
PI economics are about the sign rate, not the lead volume. Removing friction between inquiry and signature compounded immediately.